If you follow Q2 on social media, you’ve probably noticed the stories we’ve been sharing through our “Leaders Bank on Q2” campaign. Today, we wanted to take a moment to share with you what the campaign is about and why we were inspired to bring it to life.
“Bank On” is a storytelling platform that celebrates the future-minded banks and credit unions pushing the boundaries of what’s possible—propelled by brave leaders who champion technology, experiment with bold ideas, and embrace digital transformation as a responsibility to their customers and communities.
For years, our internal rallying cry has been “The Customer Is the Way.” This mantra not only reflects our commitment to serving banks and credit unions but also recognizes that our solutions and services ultimately impact their account holders. Whether it’s a small business owner trying to make payroll or a hardworking family depending on a deposit, we never lose sight of the role we play in making these moments possible.
And as our customers’ needs have evolved, this mantra has taken on a deeper meaning for us as their strategic partner. Today’s financial institutions are navigating rapid change with agility and ambition, and they need partners who can match that pace. The “Bank On” campaign was largely inspired by the wish to document not only how they have evolved, but how we have grown alongside them—expanding our platform, deepening our capabilities, and continually broadening our portfolio to meet their digital challenges and opportunities. It’s a reflection of how Q2 has transformed with—and because of—our customers.
For example, you’ll see how:
👉 First Financial Bank in Abilene, Texas has put powerful safeguards in place to stop fraudulent attempts while removing friction from their end-user experience—helping customers make secure, seamless transactions every day.
👉 HFS Federal Credit Union in Hilo, Hawai'i is thoughtfully harnessing digital banking to foster financial growth in a uniquely multigenerational community.
👉 Dacotah Bank in Aberdeen, South Dakota is providing local small businesses with digital offerings on par with what large, national banks provide.
These financial institutions share something fundamental: a willingness to think differently, to embrace technology not as a project, but as a pathway, and to reimagine what’s possible for the people and businesses that rely on them.
Our goal in sharing these stories is to spotlight the leaders at banks and credit unions who are pushing boundaries and transforming the financial lives of their communities. By elevating their vision, their grit, and the real impact they create, we hope to inspire other financial institutions to pursue bold innovation of their own.
As we share more “Bank On” stories, we’d love to have you along for the ride. To keep up with our latest spotlights, be sure to follow us on LinkedIn, X, Facebook, and Instagram (everywhere we share, our posts will include the hashtag, #LeadersBankOnQ2).
Thanks for reading!
Want to learn more about the financial institutions involved in the Leaders Bank on Q2 campaign? Click here.