Data Driven Marketing

  1. Digital Banking
  2. Data Driven Marketing

Know your customers better, serve them better

To deliver the experiences your account holders demand, you need to understand them first. Our data-driven marketing solutions help you do just that—but it doesn’t stop there.
See them in action

Deepen relationships at every stage of the financial journey

From unlocking powerful data to enabling an exceptional end user experience, you’ll transform the relationships you strive to nurture. 

Dynamic Personalization

Give account holders highly tailored experiences—such as personalized homepages—that automatically evolve with them. No extra configuration needed. 

See how

Targeted Marketing

Use behavioral characteristics to parse account holders into clearly defined audiences for highly targeted marketing with Q2 SMART.

See How

In-App Guides

Make every interaction more impactful by pushing out personalized guides, in-app messaging, and customized interface components with Q2 Discover.

See how
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EVE Data Extract

Incorporate the power of EVE into your data warehouse

Incorporate the power of EVE into your data warehouse. EVE (every valuable event) is a data extract containing end-user activity from various functions within the Q2 digital banking platform. All the user data and context you need to grow your business is delivered on a regular basis with the last 24 hours of activity.

The proof is in the performance

Here are just a few of the results we’re driving with our customers.

  • conversion
    35% conversion rate to eStatements in first 60 days
  • loans
    Generated 1.7K loans at $3.6M per month within 90 days
  • 10-minutes
    Deployed customized in-app banners in <10 minutes
  • reduced-cost
    Reduced call center volume to nearly zero

Proven success

Resources

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